What is S.Q.B.I.?
S.Q.B.I. is a unique social media monitoring, online guest opinion and competitive benchmarking dashboard that analyze guest reviews from review-sites and social media.
How does S.Q.B.I. work?
S.Q.B.I. takes social media monitoring to the next level and uses text analytics to leverage the most valuable and least used feedback source, written comments, from online reviews, social media and internal guest surveys.
Why use S.Q.B.I.?
Because simple social media monitoring is not enough to understand guest experiences and improve experiences, which in turn results in major revenue performance shifts.
S.Q.B.I. bridges the gap between departments such as Operations, PR and Marketing by providing full-circle analytics.
Use of the system provides department Managers and Top-Executives with a decision-making tool, and better insight to company and competition's performance.
S.Q.B.I. allows Cruise Lines and Hotels to make apples-to-apples comparisons between internal and external feedback.
Application
Cruise Lines
Hotels
Airlines
Rental Car Agencies
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Retail and Finance
Coming soon...
About S.Q.B.I.
Take social media monitoring to new heights and deliver extraordinary results based on real-time competitive information gathered from your guests and your most important competitors. We have harnessed all the information for you- trends, guest opinions, competitive-set information, online reviews, and social media. We have information from major review web sites by industry, analyzed and organized in dashboards so you can easily make sense of it all at a glance. We achieve this by using several cutting-edge technologies which extends well beyond basic social media monitoring. S.Q.B.I. includes a proprietary text analytics models that analyzes and categorizes lengthy guest reviews; all you have to do is simply login on-line.
Recent News
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January 2011
SQInsight Hospitality Consulting forges a strategic partnership with Market Metrix, a leader in hospitality guest feedback and survey solutions. The partnership strengthens the positioning and product offering of both companies, and brings to market the first and only one-stop-shop for both internal survey and review site analytics solutions. The combined product offering of SQBI and Customer Metrix finally provides the full-circle performance analytics previously lacking in the hospitality market.
- October 2010
Leading ultra-luxury cruise line subscribes to S.Q.B.I. and takes social media monitoring to new heights within the Cruise Industry. Access to information on competitive performance and online guest opinions will allow for further differentiation.
- August 2010
After extensive development work, S.Q.B.I. was introduced to existing consulting clients. The initial client was signed on several months before completion of S.Q.B.I.
- May 2009
SQInsight Hospitality Consulting was founded. Initial clients included Princess Cruises, Luxe Hotels and Crystal Cruises. Shortly after the company was founded, development of S.Q.B.I. started based on clients needs.
SQInsight Hospitality Consulting started as strategy consulting firm serving the Hotel and Cruise Industry. SQInsight later developed S.Q.B.I. because clients lacked a comprehensive social media monitoring, online guest opinion and competitive benchmarking dashboard that could fulfill their needs; simply put, S.Q.B.I. was developed in response to challenges clients faced of trying to make sense of industry guest opinions and competitive information, and understanding where to focus.
Our hospitality consultants specialize in hotel operations and strategy consulting, and we work with companies across all departments on a wide variety of projects relating to guest service, guest surveys, guest satisfaction and guests expectations. We provide unique industry experience and knowledge that complements specific business needs. Our staff work independently and effectively to produce sustainable growth by completing projects and initiatives that provide a lasting competitive advantage. A testimony to our expertise in guest service, guest surveys, guest satisfaction as well as managing and measuring guest’s expectations is our many research articles on a variety of topics published by leading research institutions such as Cornell University.
